Earnings Overview
Marketing graduates from The University of Texas at Austin (TX) have strong career outcomes according to federal data.
Data last updated: February 5, 2026
| Metric | Value | |--------|-------| | School Median Earnings | $75,121 (all majors) | | Tuition (Out-of-State) | $42,778/year | | 4-Year Cost Estimate | $171,112 |
Note: Major-specific earnings at this school may differ from the school-wide median. Federal data tracks earnings 10 years after enrollment.
Why Study Marketing at The University of Texas at Austin?
The University of Texas at Austin's Marketing program offers:
- Access to TX's job market and industry connections
- Faculty expertise in business fields
- Alumni network for career advancement
- Research and internship opportunities
Cost Analysis
Understanding your investment in a Marketing degree at The University of Texas at Austin:
Tuition & Fees
- Out-of-State: $42,778/year
- In-State: Often 40-60% less for state residents
- Total 4-Year: $171,112 (before financial aid)
Financial Aid
Most students receive some form of aid. File your [FAFSA](/fafsa/tx) early for the best packages.[Calculate your net cost →](/tools/roi-calculator)
ROI Calculation
Is Marketing at The University of Texas at Austin worth it? Consider:
- Expected earnings: Business careers typically offer competitive salaries
- Total cost: $171,112 out-of-pocket (varies with aid)
- Career growth: Marketing opens doors in multiple industries
- Opportunity cost: 4 years of study vs. immediate workforce entry
Career Paths for Marketing Graduates
Common careers for Marketing graduates from The University of Texas at Austin include:
- Entry-level business positions
- TX regional employers and industries
- Graduate school and advanced degrees
- Entrepreneurship and consulting
Compare Marketing Programs
How does The University of Texas at Austin compare to other schools for Marketing?
- [See all Marketing programs →](/major/marketing)
- [Compare schools in TX →](/schools/tx)
- [Add The University of Texas at Austin to your list →](/dashboard)
Frequently Asked Questions
What is the starting salary for Marketing at The University of Texas at Austin?
Federal data tracks median earnings at 10 years post-enrollment. Starting salaries vary by employer, location, and individual performance.
Is The University of Texas at Austin a good school for Marketing?
The University of Texas at Austin offers a Marketing program with access to TX's job market. Compare outcomes with similar schools using our [comparison tool](/compare).
How much financial aid can I get at The University of Texas at Austin?
Aid packages vary by family income and merit. File your FAFSA early and check The University of Texas at Austin's net price calculator for estimates.
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This page uses data from the U.S. Department of Education's College Scorecard API. Earnings represent median annual earnings 10 years after enrollment for students who received federal financial aid.